PIROSMANI BY JENYA MALYGINA

"I create clothes for creative people — for gods"

 

Pirosmani, as Saint Petersburg is out of time, fashion and other bourgeois laws of the universe. Creations of the real artist, Pirosmani clothes enrapture like works of art, they are invented, cut and sewn not for museum storerooms but for lively, talented people who value comfort as much as the original design. The most extravagant Pirosmani piece of clothing — the true art object, is ergonomic, light, natural. Sharp forms softened by draperies, pliable stockinet often "argue" with coarse rumpled leather, plain fabrics with textured "torn" fabrics, explicit samples are combined with volume and reserved ones.

The complex cut decorates and makes life easy: most of Pirosmani clothes are equally appropriate at the office, at social events and informal party.

Evgeniya Malygina — founder and head designer of Pirosmani — since 1999 creates small pret-a-porter collections for the world with a such energy that is enough for the whole universe. The concept ANTIPODIUM: "No fashion, no trends, no season" is the basis of the fashion house.The brand Pirosmani is proud to have freedom from such conventions as seasonality or following trends, because each model is consistently recognizable and always relevant, whether it is asymmetrical gown of 2004, shown on Russian Fashion Week in Moscow, or a suit with a print "The Garden of Earthly Delights" by a Dutch painter, Hieronymus Bosch, the suit was bought by the famous fashion historian Valerie Steele immediately after the show at Aurora Fashion Week Russia in 2012. "Archaeopteryx", "Magus", "[ˌ ɦijero ː nimʏs bɔs]" — these Pirosmani collections tell people a unique story of life and love of art and literature, but the main characters are always the fans of the brand — brave, strong, uncommon people.

 

 
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